Daştan, İkram, Yalova University, Turkey
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EMAJ: Emerging Markets Journal Vol. 6 No. 1 (2016) - Articles
Factors Affecting the Adoption of Mobile Payment Systems: An Empirical Analysis
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EMAJ: Emerging Markets Journal Vol. 7 No. 1 (2017) - Articles
What Makes Consumers Recall Banner Ads in Mobile Applications
Abstract PDF
